The latest tourism stats for the East Riding of Yorkshire estimate that visitors spent £522 million in the region in 2015, up 3 per cent on 2014 and providing a major boost for the local economy.
Figures showed a steady increase across all areas between 2014 and 2015, including the number of overnight trips increasing 2.8 per cent to 860,700, the number of visitor nights rising 5.4 per cent to 2,911,000 and overnight spend up by 1.5 per cent to £139 million.
The value of overseas tourism was also up, valued at 4 per cent in 2014 and 6 per cent in 2015.
Councillor Jane Evison, cabinet portfolio holder for economic investment and tourism at East Riding of Yorkshire Council, said: “The council welcomes these excellent results, which clearly demonstrate that the unique tourism offer of this area is attracting interest from visitors locally, nationally and internationally.
“Working with public and private sector partners, through the Visit Hull and East Yorkshire tourism partnership, the council is committed to its strategy that aims to grow tourism locally by 5 per cent, annually, a target that has been exceeded year-on-year.
“The tourism industry plays an important role in our local economy and supports thousands of jobs.
“With major events such as Hull being selected as UK City of Culture in 2017, it is crucial that we continue to build on these figures and ensure that local businesses can capitalise on the opportunities increased visitor spend provides.”
For further information about VHEY, visit www.visithullandeastyorkshire.co.uk, like the Facebook page at www.facebook.com/visit.hullandeastyorkshire or follow on Twitter @VHEY_UK